
Ever since I was little I have had a fondness for those places that not only attempt to immerse me in their physical story, but actually allowed me to touch it as well. If I had to try and describe what a place like Fantasyland in Disneyland California meant for me as a child, it would be a fantasy I could touch. Not only could I see Cinderella’s castle, I could reach out and touch its brick walls, walk its halls, and if I was lucky, meet Cinderella herself. I think at a deeper level I was also responding to the fact that all of this tangible fantasy had been orchestrated for my own pleasure. These places, these people, were performing for me, each instilled with the goal of making my experience special, and my visit unique. As I grew older I began to notice that these niceties extended well beyond merely an employer’s desire to serve an audience of amusement park visitors. Attention had been paid to every single detail, from the color on the buildings and the choice of light fixtures, to how buildings were laid out, and how employee uniforms blended into their themed environments.

I think the first of many “Aha” moments came when I was 12 years old. My eight-year-old sister and I were visiting Disneyland early one summer morning. As we walked through Adventureland and made our way past New Orleans Square, I pointed out the perfect patina on the area light fixtures, and in some cases the subtle rust marks that trickled down the walls below them. These tiny details added a sense of depth and believability to the landscape. Shortly after having pointed this out we turned the corner into Frontierland and walked past a western adobe themed restaurant closed for refurbishment. A paint crew was adding final touches to the newly painted façade, and we were just in time to see a man on a ladder pour a coffee can filled with brown liquid down the surface of a wall directly underneath a themed light fixture. At that very moment I had a realization, this was like nothing I had experienced in the world outside. This was Theatre, and that western building was doing its job, just as a performer on a stage might, to help transport me into a story. That painter was part of the story as well. He was there for the purpose of adding those details that were going to make my experience all the more successful. At that point I knew what I wanted to do when I grew up… I wanted to tell stories too, and in just this way!
As if a veil had been lifted from my eyes, I began to see these minute attentions to detail throughout the theme park. Astonishing effort and expense had been paid to every part of the park. Nothing was by accident, and nothing was left to chance. My experience was being orchestrated, as was every Disney park visitor, and for the purpose of making our visit an enjoyable one. This was the beginning of a growing desire to be a part of this world, and would eventually include my working as a designer for the Walt Disney company, and ultimately move on to other venues of environmental self expression.



